Wander Magazine
SERVICES ↘
Logo Design, Editorial Design, Digital Content
PHOTO SOURCES ↘
Unsplash.com
Unfiltered Journeys
Designing an independent travel magazine that shows the world through the lenses of local people.
This concept project is featured in The Best Magazine Design by DesignRush.
Read the article here: Best Magazine Print Designs With Impressive Layouts That Boost Readership
The brief.
Wander Magazine was conceived as an independent travel and culture publication with a unique mission: to show the world as it truly is, without the gloss of Instagram filters or over-commercialized narratives. The challenge was to design a magazine that would authentically showcase cities with compelling stories, connecting readers to local perspectives through interviews, personal profiles, and stunning photography. The identity needed to evoke a sense of slow, reflective travel while staying bold, fresh, and visually engaging.
The design solution.
The rhythm of the magazine was intentionally slow and dreamy, mirroring the pace of mindful exploration. This was juxtaposed with bold, vibrant photography that captured people in raw, candid moments, giving the publication a dynamic and engaging feel.
The layout was carefully crafted to balance simplicity and boldness. Clean typography allowed the stories to breathe, while strategic use of colorful imagery provided energy and visual interest. The graphic style reflected the magazine's philosophy: an honest, human-centered perspective on travel that highlights the beauty and depth of real-life, unfiltered experiences.
